My final project for branding.

Ihaman · 03-15-2005, 03:44 AM

Project: Create a new identity for an existing product, and then create a new logo for an imaginary product that this company will produce. Create appropriate collateral for a corporation.

I Chose Tazo brand tea

Business Cards:

Ihaman · 03-15-2005, 03:46 AM

Envelope

Ihaman · 03-15-2005, 03:47 AM

Letterhead

Karl Connor · 03-15-2005, 03:47 AM

you should make a Tazo cockring

Ihaman · 03-15-2005, 03:53 AM

logomarks for the made up product

Ihaman · 03-15-2005, 03:54 AM

Quote:

Originally posted by Randall Sandell
you should make a Tazo cockring

I have no response to this.

the · 03-15-2005, 04:02 AM

these are pretty good.

i have to do the exact same thing for a printing house (my end of high school project).

i'm doing the cockrings tho.

the · 03-15-2005, 04:08 AM

i don't really like it tho. my project i mean. i'd rather do trash can designs.

8-(

Liquid-J · 03-15-2005, 04:21 AM

that looks really good. they had an all staff meeting this morning and one of the guys from branding got up and unveiled the new logo for visa.. it was pretty interesting to hear him talk about the metrics they use to measure how memorable a brand is and like the trajectory of a brand as a company evolves and stuff.

Liquid-J · 03-15-2005, 04:26 AM

they put like 2 years or something into it, it was kind of bizarre..since it is literally just four letters and some coloring on the v. that was my second introduction to branding.

the first was at napster where these dicks got up and talked about how it took them like a year to soften the lines on the eyes and ears on the cat so it didn't look like satan and they made the font slightly less aggressive, and how it would dovetail nicely with their attempts to look like a nice gentle company in the courts. yeah, that worked. pfft!

the visa thing seemed more legit

Balloon Knot · 03-15-2005, 07:20 AM

Quote:

Originally posted by Liquid-J
they put like 2 years or something into it, it was kind of bizarre..since it is literally just four letters and some coloring on the v. that was my second introduction to branding.

the first was at napster where these dicks got up and talked about how it took them like a year to soften the lines on the eyes and ears on the cat so it didn't look like satan and they made the font slightly less aggressive, and how it would dovetail nicely with their attempts to look like a nice gentle company in the courts. yeah, that worked. pfft!

the visa thing seemed more legit

It took our designer a year to create 12 pages for our magazine, and he's one of the best in America.

Branding and the creative prossess is a calculated and slow-paced endevor, but when it's done right the rewards are great.

Ihaman · 03-15-2005, 02:29 PM

Quote:

Originally posted by Balloon Knot

It took our designer a year to create 12 pages for our magazine, and he's one of the best in America.

Branding and the creative prossess is a calculated and slow-paced endevor, but when it's done right the rewards are great.

Can I be one of your designers?

03-15-2005, 03:47 AM	#4
Karl Connor ADMlNISTRATOR Posts: 18,933	you should make a Tazo cockring __________________ To view links or images in signatures your post count must be 5 or greater. You currently have 0 posts.

03-15-2005, 04:02 AM	#7
the Minion of Satan Location: ajksaksak. Posts: 7,794	these are pretty good. i have to do the exact same thing for a printing house (my end of high school project). i'm doing the cockrings tho.

03-15-2005, 04:08 AM	#8
the Minion of Satan Location: ajksaksak. Posts: 7,794	i don't really like it tho. my project i mean. i'd rather do trash can designs. 8-(

03-15-2005, 04:21 AM	#9
Liquid-J keeping it to a dull roar Location: san francisco, ca Posts: 12,824	that looks really good. they had an all staff meeting this morning and one of the guys from branding got up and unveiled the new logo for visa.. it was pretty interesting to hear him talk about the metrics they use to measure how memorable a brand is and like the trajectory of a brand as a company evolves and stuff.

03-15-2005, 04:26 AM	#10
Liquid-J keeping it to a dull roar Location: san francisco, ca Posts: 12,824	they put like 2 years or something into it, it was kind of bizarre..since it is literally just four letters and some coloring on the v. that was my second introduction to branding. the first was at napster where these dicks got up and talked about how it took them like a year to soften the lines on the eyes and ears on the cat so it didn't look like satan and they made the font slightly less aggressive, and how it would dovetail nicely with their attempts to look like a nice gentle company in the courts. yeah, that worked. pfft! the visa thing seemed more legit